Dont Expect Xbox "720" Announcment This Year

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The marketing director of Microsoft France has said the 360 still has some life left in its hard drive, and Microsoft won't be unveiling anything new this year. "Xbox 360′s cycle is not at all finished. The proof is that we don't see the logic in cutting the price this year," Cedrick Delmax said in a French-language interview with Le Point, according to Develop. "E3 is still premature. What's certain is that there'll be nothing new in 2012."

We contacted Microsoft for clarification and a spokesperson provided the following statement:

"We're always thinking about what is next and how we can push the boundaries of technology, as we did with Kinect. We believe the key to extending the lifespan of a console is not just about the console hardware, but about the games and entertainment experiences being delivered to consumers. We have made no announcements regarding a next generation console and do not comment on rumors or speculation."

Rumors are of course rampant about the next Xbox launching in 2013, with the latest report suggesting mass production of its GPU will begin at the end of 2012.
 
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