The Irish Times reports that cable TV operator UPC Ireland is spending EUR20 million in a bid to win back subscribers from satellite broadcaster Sky. UPC has paid EUR10 million for two-year content deals with US sports channel ESPN and Britain's ITV, a move that will add nine channels to its digital TV packages. UPC is also planning a EUR10 million marketing blitz in the first six months of 2010 to try and win new customers.
The Irish Independent says that Eircom staff will be working for a new owner from Monday, as Singapore Technologies Telemedia (STT) completes its acquisition of the telco. A spokeswoman for STT noted that the firm would be working closely with management and staff to determine a "sound vision and strategy" in coming weeks.
Source: ENN.
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The Irish Independent says that Eircom staff will be working for a new owner from Monday, as Singapore Technologies Telemedia (STT) completes its acquisition of the telco. A spokeswoman for STT noted that the firm would be working closely with management and staff to determine a "sound vision and strategy" in coming weeks.
Source: ENN.
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