teddybloat
TK Veteran
People are stupid for paying such high prices but if desperate they will resort to it.
Get businesses/companies got to make profit but not profit with jacking up prices to no end where there is tragedies in the midst of a crisis.
How can there me moral justification for that?
It's getting stuff to the people who need it most.
How much does a toilet roll cost in a shop that has no toilet rolls?
If prices were allowed to float then we'd see plenty of stuff on the shelves and, ironically, fewer people able to charge the more extreme prices.
Prices simply gather information.
I value essential good X at £1. You have more need and value it at £2.
Who should get it? You should.
But at an enforced 0.75p price point neither of us get it as people stockpile it.
If the price was £1.10 I'd leave it in the shelf and you would be happy to pay for it.
How is that less moral?
Note when you buy something at any price it is because you value it more than both the money in your pocket and the next best thing you can buy with it.
So people aren't stupid for paying high prices.
Say something costs £1.
And you value it at £1.50
You are 50p better off when you purchase that good. This is consumer surplus.
At the moment some things are more valuable to people. A man with 4 girls and a wife may value toilet roll at £20 per pack no he's down to his last roll and shops have none. If he sees toilet roll on sale for 18 quid is he a mug for paying it?
No he's £2 better off.